In March, I built crowds with my magic presentations at the ACS National Meeting & Exposition in New Orleans. Our booth was in a prime location right near the entry, which means there was a lot of traffic walking up and down the isles. This gave me the opportunity to gather huge crowds at our booth.
The above video shows the last 2 minutes of my presentation. I could tell that the audience was ready to come into the booth, so I ended with a card effect that promoted the company. At the end, you can see people coming into the booth, but there are a few stragglers that aren’t quite sure if they want to join the group. So, I talk with them and personally invite them in to check out our latest technology.
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This post originally appeared on GatherCrowds.com which is dedicated to my trade show performances.
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